Your shade matching guide

Two shades sit in every ShadowLiner tip, already blended. Here's how to choose the pair that suits you.

Start with your eye colour

The shade that makes an eye colour stand out is the one furthest from it.

Warm browns lift blue eyes; plums and reds lift green.

Every eye colour
Gaze Smoke Show
Brown eyes
Hypnotic Smolder
Green eyes
Sultry Smolder
Blue eyes
Sizzle Sultry
Hazel eyes
Sizzle Tempt

    Thirty seconds, start to finish

    • Swipe once along the lash line

      Both shades leave the tip together, already blended — the darker tone sits close to the lashes, the lighter one above it.

    • Soften with the sponge end

      One or two passes. The sponge is the whole technique; there is nothing else to do.

    • Add the second shade if you want more

      Layer your deeper shade into the outer corner and blend again for evening.

      How many shades do you need?

      • Two - The Pair

        Your everyday face. One soft light shade and one deeper one — enough for a finished eye every morning without thinking about it.
        Try: Gaze + Sultry

      • Three - The Trio

        Everyday plus evening. The third shade is the one you reach for when you're going somewhere.
        Try: Gaze + Sultry + Smolder

      • Five - The Set

        Every occasion covered, including the colours you wouldn't buy on their own and end up wearing most.
        Try: Gaze + Sultry + Smolder + Heat + Seduce

        If your lids have changed

        The most common thing we hear is that powder stopped working. It isn't you.

        Powder shadow needs a visible crease to sit in. On a hooded or mature lid there often isn't one, so the colour disappears the moment the eye opens, or collects in a line by lunchtime.

        A cream stick doesn't rely on a crease. It goes where you put it, and the sponge softens the edge rather than blending it into a fold that isn't there. If you've been told you "can't do eyeshadow," this is usually why — and it's a problem with the format, not with you.